Louise Gamble

Summary
Louise Gamble is the Editor and Owner of SL magazine, possibly the most influential publication on South Africa's youth. Louise has come extremely far in a very short space of time and has shown incredible versatility and skill which make her an excellent journalist. Her career, life and personality are all busy, interesting and unique. She is a very cultured soul and has a passion for travelling, fashion, art, theatre and live music. In many ways her job as Editor of SL Magazine and her hobbies collide in a very convenient way.

Personal information
Louise Gamble (nee Hildebrand) was born on 13 July 1980 in Cape Town to a politically active German family of five (she has two younger sisters). She has dual citizenship; German and South African and speaks, English, German and Afrikaans.

StudyLouise Gamble at SA Fashion Week
Gamble completed her matric at Deutsche Schule Kaptstadt, in Cape Town and was the Head Girl in her year. Somewhat of an all-rounder she also attained a high B average and university exemption. She then did a year's study at Advtech College Campus in Johannesburg. She graduated with a diploma in Graphic design and this was to be the start of both an illustrious career and further diverse and interesting studies.

Other professional activities
Gamble worked in order to pay for her further studies as both Head and Sous Chef at Deluxe restaurant, Milpark, Johannesburg. The degree she was paying for was a BA in Industrial Design at the University of Johannesburg. After Gamble finished qualifying as an industrial designer in 2002, she continued her love affair with food by continuing to work at Deluxe for a further two years until 2004. She also put her love of food and design eye together by being a food stylist for both Wanted and Business Day in 2005.


At the start of July 2004, the highly ambitious Gamble worked simultaneously as a visual researcher for Frieze Films, a South African production company, and as a Merchandiser and Assistant Accessories Buyer for Guess. At Frieze Films she was something of a creative interpreter who gathered and compiled images and ideas that would be pitched to clients in order to win their business. Clients during her tenure included high-profile companies such as Coca-Cola, Sasol and Standard Bank . During the rest of her day, Gamble used her innovative fashion sense and natural style to decide which styles would be the most popular in Guess stores all over the country.

Her next engagement in 2005 was fashion-related as she was a wardrobe stylist for BMW International, Mazda and SAB Miller. Gamble's
next venture was in 2006 where she used her architectual knowledge and design degrees to work for sharpCity as a project manager and new business developer. This job she says was her favourite. Her first project was the conceptualisation, design, and building of a landmark exhibition of contemporary South African architecture in Sao Paulo, Brazil. The second exhibition she coordinated was the travelling exhibition, 'Utopia.Nowhere.Close.' which was displayed at the Design Indaba 2006 amongst other places. In terms of television, Gamble was also production designer of reality TV show, Revlon Supermodel 2006. When asked about some of the reasons as to why she has been in such a number of jobs, her cool response was, "short attention, span?" On a more serious note however, being the serious figure that she is, Gamble aimed to get her finger into as many creative fields as she could, a sign of a true media worker from the start.

Career Information

Journalism engagements Gamble has had, include being a freelance fashion assistant for GQ South Africa and a freelance journalist. During 2005 she wrote Johannesburg bar and night club reviews for Globetrotter and or Wanted and Business Day she put her fine palate to work being a restaurant reviewer.
For the Flux Trend Review 2009, a prestigious trends handbook for large industry players, Gamble wrote the chapter on Youth Trends. It was called ‘Say What?’ and was a critical essay on the nature of South African youth, which contemplated how there has been a shift from political expression to individual expression in the youth. She was well qualified because of the magazine that she works for - SL.
louise3
Gamble seems to have found her home for the moment at SL Magazine. Starting off as a managing editor there in 2006, she now owns SL Magazine Pty. (Ltd) and is both publisher and editor of the magazine. SL Magazine is an independent youth magazine which discusses student issues, youth culture, music, fashion, art, design and experiences and events of interest to the South African Youth. She makes the final decision on everything from art design to distribution to content to events to advertising to HR. SL Magazine has a small but talented staff and so the multi-talented Gamble finds herself fulfilling many different roles. She loves her job regardless of how difficult and hectic it can be at times and strives to place both hard work and passion into SL. Always, searching for the next challenge Gamble sees herself editing a large international magazine in the next five to ten years, hopefully in London or New York. Since she finds failure, "abhorrent" this dream is more than likely to become a possibility.


Recognitions and awards
Louise has yet to be recognised formally as an important member of the South African media industry but her presence and influence is not overlooked as she spends much of her time being invited to launches and high-profile events, like the Coke Zero launch and SA fashion week. She is consulted by others like Flux for her valued opinion on the South African youth.

External Links

Louise Gamble's Twitter Account
www.twitter.com/louisegamble

Louise's Profile as a contributor to the Flux Trends Review 2009
http://www.fluxtrends.com/web/content/blogcategory/20/58/

Louise's fashion sense shines at SA Fashion Week
http://blogs.timeslive.co.za/thefrockreport/2007/09/05/fashion-week-moments/



References:
Primary Sources
Louise Gamble

Secondary Sources
Kim Garner: Features Editor at SL Magazine

Louise Gamble's Twitter Account
www.twitter.com/louisegamble

Louise's Profile as a contributor to the Flux Trends Review 2009
http://www.fluxtrends.com/web/content/blogcategory/20/58/

Louise's fashion sense shines at SA Fashion Week
http://blogs.timeslive.co.za/thefrockreport/2007/09/05/fashion-week-moments/

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